Coaching Models: A Cultural Perspective by Diane Lennard, founder of Lennard & Company, is available at your local bookstore or online bookseller.


Chapter 1: Introduction to Coaching Model Development

There is now an abundant literature on coaching as a way to facilitate the learning and performance of clients, but little has been written about facilitating the learning and performance of coaches. Many of the books and articles describe effective coaching models but few recommend that coaches develop their own approach to coaching, based on their unique combination of strengths.

Whereas coaching helps clients, coaching models help coaches. Coaching is a dynamic interaction that facilitates the learning, development and performance of the person being coached. Coaching models facilitate the learning, development and performance of coaches. 

This chapter presents five basic ideas that are fundamental to understanding coaching models and their development:
1. Coaching models are tools for coaches. 
2. Cultural factors influence coaching beliefs and practices.
3. There is no one right way to coach. 
4. Coaches learn and coaching models evolve.
5. Start from where you are.


    “An excellent book for all coaches and coaches-in-training. Lennard provides a foundational overview of coaching approaches and learning theories to encourage coaches to create their own coaching models.” – R.A.
    “Diane Lennard's book underscores the perspective that developing a personalized model for coaching will enable more success for coaches and ultimately for clients. Her book gives you the opportunity to understand several theories behind coaching, and then allows you to reflect on your own paradigms and models through relevant exercises. The book is easy to navigate and I know I will turn to it time and again as I refine my own practice.” – D.M.
    “This book provides a unique perspective on examining the cultural frameworks which are in the background of any professional's viewpoint. More importantly, it helps the reader to analyze their experience and use this insight for the client's benefit. A wonderful and original addition.” M.S.
    "Dr. Lennard puts her considerable experiences coaching corporate clients into this practical guide on coaching models. She gives you an overview of existing coaching models in clear, straightforward language and then shares a perspective for creating your own coaching model. Dr. Lennard shares the evolution of her own very successful "Performance Coaching" model in the last section of the book--an illustrative and practical example. I found it inspiring and would recommend the book to anyone who wants to learn from an expert.” K.B

    "Diane Lennard's "Coaching Models: A Cultural Perspective" is a highly welcome addition to the literature. Business leaders, educators, and coaches of all stripes have much to learn from her clear and engaging text.” – F.B.

    Strategic Communication at Work: The IMPACT Paradigm by Diane Lennard will be released in February 2018.


    Strategic Communication at Work: The Impact Paradigm provides a practical approach to engaging in communication that achieves intended results. By using the IMPACT Paradigm, we can make informed decisions that will increase the effectiveness of our communication. We can be purposeful throughout our interactions, express our ideas congruently, connect with others, and enhance our credibility.

    The first part of this book introduces the principles of the IMPACT Paradigm – Intending, Messaging, Presence, Attending, Connecting, Together – and explains the benefits of using one framework for all strategic communication. The second part illustrates how strategic communicators apply these principles and approach interactions with an impact mindset. The third part offers curated exercises for practicing communication skills, along with specific ways to integrate the paradigm into every day communication interactions.